Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog posts by Frank Bacon

We Tried 5 Waalaxy Alternatives for Sales Outreach: Here's our analysis
Tools

We Tried 5 Waalaxy Alternatives for Sales Outreach: Here's our analysis

Compare 5 Waalaxy alternatives for safer LinkedIn and multi-channel outreach in 2025. See pros, pricing, and best picks—incl. Salesforge—for your needs.
How Email Validation Improves Deliverability
Email Deliverability

How Email Validation Improves Deliverability

Email validation is essential for boosting deliverability, reducing bounces, and enhancing engagement in your outreach campaigns.
10 Top White Label Software for Sales Agencies
Tools

10 Top White Label Software for Sales Agencies

Discover 10 top white label software tools for sales and lead-gen agencies to boost revenue and client retention.
Dynamic Content in Cold Emails: Best Practices
Tutorials & Guides

Dynamic Content in Cold Emails: Best Practices

Learn how to leverage dynamic content in cold emails for improved engagement and better results through personalized messaging and effective strategies.
Cold Email vs LinkedIn Outreach: Which channel is best for you?
Tools

Cold Email vs LinkedIn Outreach: Which channel is best for you?

Cold email vs LinkedIn outreach — which one gets better replies? Learn when to use each, real reply rates, and how to combine both safely for more meetings.
LinkedIn Outreach: How to Win More Deals in 2025
Cold Outreach

LinkedIn Outreach: How to Win More Deals in 2025

Discover practical strategies for effective LinkedIn outreach to enhance your connections. Start building meaningful professional relationships today!
How To Find Someone's Email On LinkedIn
Tutorials & Guides

How To Find Someone's Email On LinkedIn

5 ways to find someone’s email from LinkedIn—Contact Info, Google operators, company formats, Leadsforge, and smart DMs—plus how to scale outreach.
We Tested 5 GMass Alternatives and Competitors For Sales Outreach
Tools

We Tested 5 GMass Alternatives and Competitors For Sales Outreach

Tested 5 real GMass alternatives in live campaigns. See how Mailforge, Smartlead, Instantly, Lemlist, and Reply.io compare on deliverability, scaling, pricing, and who each tool is best for in 2025.
We Tried Waalaxy for 30 Days: Here's our review
Reviews

We Tried Waalaxy for 30 Days: Here's our review

Tested Waalaxy for 30 days—here’s the truth. Learn what Waalaxy actually does, where it fails at scale, and why tools like Salesforge may be better for serious cold outreach.